Autumn Content Creator Weekend | 18–20 September 2026
Join us in showcasing arctic autumn at Arctic SnowHotel & Glass Igloos
18–20 September 2026 | Arctic SnowHotel & Glass Igloos | Rovaniemi
Every autumn, Arctic SnowHotel & Glass Igloos transforms into something truly special. The weather can be bright and colourful one day, misty and atmospheric the next. The nights grow darker, the first Northern Lights appear, and there is space to slow down, breathe clean air and enjoy nature at its most peaceful.
We want more travellers to discover this unique season, which is why we’re inviting a group of content creators to spend a september weekend with us at Arctic SnowHotel & Glass Igloos.
We’re looking for creators who love travel, nature, experiences and storytelling, and who would like to help us bring the beauty of Arctic autumn to a wider audience.
Applications are open until 21 June 2026 – apply now!
What makes our autumn special
- Autumn is the best time of year for effortless Aurora break in Lapland. From September to November, the Northern Lights occur more often than during snowy and cold Midwinter.
- The weather during the day is usually pleasantly mild, and nights are often clear with starry skies – ideal for aurora hunting.
- Our Glass Igloos offer uninterrupted 360-degree views of the sky, far away from light pollution and traffic noise.
- The autumn colours, of Lapland are at their most beautiful.
- The autumn season is peaceful and less crowded.
- We have the coolest autumn in Rovaniemi, where you can try ice sculpting and enjoy a drink served in a real ice glass at our pop-up ice bar.
What is it all about?
Throughout the weekend (18–20 September), participants will experience the very best of autumn in Lapland while creating content that captures the atmosphere and magic of the season.
A stay in glass igloo, a bucket-list experience for many travellers, combined with arctic nature, autumn activities and darkening evenings, creates endless opportunities for unique content. Together, we’ll show travellers why autumn is one of the most fascinating and underrated times of the year to visit Lapland.
The weekend programme includes among other things ice sculpting, an e-bike tour through the autumn landscape, and a relaxing Finnish sauna and outdoor jacuzzi experience under the evening sky. The days are filled with delicious Finnish culinary experiences and opportunities to network with other content creators. Come experience and see for yourself what autumn is like here, and help spread the word to the world!
We're looking for content creators who
- actively create and share content on social media and have an engaged audience
- produce high-quality, storytelling-driven photos, videos and other content
- are experienced in creating travel, lifestyle or experience-focused content
- are motivated to create content that supports the goals of the collaboration
- are happy to join either solo or as a couple (please note that this weekend is adults-only)
What to expect
During the weekend, you will experience Arctic SnowHotel & Glass Igloos at its very best in autumn. Selected participants will be provided with accommodation, activities, meals, and a curated programme throughout their stay.
During the weekend, you will have the opportunity to:
- Stay for two nights in our Glass Igloos with a 360° view of the sky
- Try your hand at ice sculpting
- Explore the autumn landscapes of Lapland on an e-bike or guided nature excursion
- Relax in a traditional Finnish sauna and outdoor jacuzzi
- Enjoy local culinary experiences in our restaurants
- Network with fellow content creators
- Create content in the unique setting of Lapland’s autumn scenery
Please note that participants are responsible for their own travel arrangements and transportation costs to and from Rovaniemi.
What do we expect from you
- Active Instagram stories throughout the weekend (minimum at least 10 stories) that give your audience an authentic view of the experience. Content should showcase areas such as accommodation, activities, dining, atmosphere and the autumn surroundings.
- At least 3 reel videos published within one week after the event (by 27 September). Together, the videos should provide a varied and inspiring overview of the experience.
- A minimum of 15–20 high-quality photos and/or video clips for our marketing use. The material should showcase different aspects of Arctic SnowHotel & Glass Igloos, such as accommodation, activities, dining, atmosphere and the overall guest experience. We encourage a mix of close-up details and wider storytelling shots. You’re welcome to focus more on either photography or video, depending on your strengths. Videos should primarily be filmed in vertical format (9:16) and be suitable for social media use.
- When posting content, please tag us and use the collaboration feature whenever possible (Instagram: @arcticsnowhotel | Facebook: Arctic SnowHotel & Glass Igloos). Please also use the hashtags #arcticsnowhotelandglassigloos and #arcticsnowhotel.
- Whenever possible, use Arctic SnowHotel as the location tag in your posts.
- By participating, you grant Arctic SnowHotel & Glass Igloos full rights to use the content provided during the collaboration for the company’s marketing purposes.
Possible changes to the programme
We reserve the right to make changes to the programme, schedule, activities, accommodation, or other event details due to weather conditions, operational requirements or other unforeseen circumstances.
Cancellation policy
Participation is confirmed only after written approval from Arctic SnowHotel & Glass Igloos. If a participant cancels their participation for any reason, Arctic SnowHotel & Glass Igloos is not responsible for reimbursing travel expenses, accommodation costs, cancellation fees or any other expenses incurred. Participants are responsible for arranging and covering their own travel to and from the event.
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